Privacy Policy

1. Who We Are

CurvyStyleMuse (“we”, “us”, “our”) is a fashion editorial blog dedicated to plus-size women’s style inspiration. This Privacy Policy explains how we collect, use, and protect personal information when you visit curvystylemuse.com.

2. Information We Collect

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  Newsletter subscriptionsYour first name and email address when you subscribe to our mailing list.
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  Contact form submissionsYour name, email address, and message content when you contact us.
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  Analytics dataWe use Google Analytics to collect aggregated, anonymised data about website traffic — including pages viewed, device type, country, and time on site. This data does not identify you personally.
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  Advertising dataThird-party advertising partners, including Google AdSense, may collect data through cookies for ad personalisation purposes. See Section 4 for more detail.

3. How We Use Your Information

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  Newsletter deliveryWe use your email address to send our regular outfit ideas and style guides (if subscribed).
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  Responding to enquiriesWe use contact form data to reply to your messages.
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  Website improvementAnalytics data helps us understand which content is most useful to our readers.
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  AdvertisingWe display third-party advertisements. Ad partners may use data to show you relevant ads.

4. Cookies & Advertising

CurvyStyleMuse uses cookies to improve your browsing experience. These include:

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  Session cookiesTemporary cookies that help the website function correctly.
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  Analytics cookiesGoogle Analytics uses these to track aggregate traffic data.
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  Advertising cookiesOur ad partners, including Google AdSense, may use cookies to serve personalised ads based on your browsing activity across websites.

You can control cookie preferences through your browser settings. To opt out of personalised Google advertising, visit Google’s Ad Settings at adssettings.google.com.

5. Third-Party Links & Affiliate Links

Our articles may contain affiliate links to fashion retailers and other third-party websites. If you click an affiliate link and make a purchase, we may earn a small commission at no extra cost to you. We are not responsible for the privacy practices of any third-party websites. We recommend reviewing their privacy policies independently.

6. Data Sharing

We do not sell, trade, or rent your personal information to third parties. We may share data with trusted service providers (such as our email marketing platform) strictly to deliver the services described in this policy. These providers are contractually required to protect your data and may not use it for their own purposes.

7. Data Retention

Newsletter subscriber data is retained for as long as your subscription is active. You may unsubscribe at any time using the unsubscribe link in any email we send. Contact form data is retained for as long as necessary to respond to your enquiry, then deleted.

8. Your Rights

Depending on your location, you may have rights under applicable data protection law, including the right to:

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  Access the personal data we hold about you
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  Request correction of inaccurate data
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  Request deletion of your data
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  Withdraw consent to marketing communications at any time

To exercise any of these rights, contact us via our Contact page.

9. Children’s Privacy

CurvyStyleMuse is not directed at children under the age of 16. We do not knowingly collect personal data from anyone under 16. If you believe a child has submitted personal data to us, please contact us and we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The date at the top of this page shows the most recent update. We encourage you to review this page periodically.

11. Contact

For all privacy-related requests, please contact us. We aim to respond within 10 business days.